Is Event Marketing Right for Your Business?
- 11, Aug 2018
- By: parinaysutra
- No Comments
- Parinay Sutra blog
Many markets have become increasingly competitive and businesses are continually looking for new ways to engage their customers. Promoting your business through events – event marketing, is one of the ways you can market your brand, product or service.
Event marketing focuses on face-to-face interaction with clients via trade shows, live events, corporate meetings and more. In the 2018 Benchmarks, Budgets, and Trends report of The Content Marketing Institute, 75% of marketers list “live events” as a top marketing tactic.